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Programs CRi Has Helped Improve
- Trading platforms
- Pre-qualification platforms
- Sales support platforms
- Online order status platforms
Measure Defection Risk
Assess customer perceptions of hurdles to changing service suppliers and quantify proportion of current customer base that is susceptible to defect.
Assess and quantify progress in meeting customer expectations
Using year-to-year data, analyze progress in improving customer satisfaction levels around areas previously identified as needing work.
Sales and marketing strategies
Identify priority areas for continuous improvement of sales and marketing activities to key target groups
Measure brand strengths & weaknesses
Evaluate impact of brand perceptions on overall satisfaction and purchasing.
Client industry sector segmentation
Identify key differences between defined client segments that impact satisfaction and profitability.
Benchmarking and change measurement
Establish benchmarks and measure significant performance changes over time
Share of wallet
Estimate share of wallet across a competitive product or service landscape
Evaluate online tools
Measure customer satisfaction with on-line tools including customer support, research and service utilities. Measure usage rate, impact on customer relationships, best practices and redundancy.
Profiling of users and non-users
In-depth look at different patterns of usage.
Assessment of navigation and functionality
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